Licensing2024-02-22confirmed

Google × Reddit

An annual licence worth about $60M, signed in early 2024, just before Reddit's IPO.

Price paid
$60M
per year
Losing bid
—
Per unit
—
no meaningful ratio

The asset

Access to the Reddit Data API: structured, real-time community content, for training Gemini models and surfacing content across Google products. An annual licence, not a transfer of ownership.

The record

Seller status
Going concern
Sector
other
Modalities
Text
Jurisdiction
United States

What it means if you hold data

Shows the RECURRING LICENCE shape against the OUTRIGHT SALE shape: the holder keeps its asset and rents it. That is the model that fits a holder still running its business — so almost every company in our catalogue.

Sources