OpenAI × Bennett, Coleman & Co Ltd
OpenAI entered a strategic partnership to surface content from BCCL's publications, such as The Times of India and The Economic Times, within ChatGPT responses. [54] The content appears as summaries or excerpts with clear attribution and direct links to the original articles. [52] While the companies did not disclose financial terms, industry sources reported the deal's value to be approximately $5 million annually. [56, 58]
The asset
Licence for content from BCCL's English and Indian-language publications, including The Times of India and The Economic Times, to be used in ChatGPT with attribution. [51, 52]
The record
- Seller status
- Going concern
- Sector
- news publishing
- Modalities
- text
- Jurisdiction
- IN
What it means if you hold data
This deal, along with another major Indian publisher deal the same week, signals the extension of AI companies' global strategy of licensing content from major publishers to secure training data and provide attributable, real-time information, opting for paid partnerships over potential litigation. [56, 57]